DIRECTORS OF SAIMS
Dr Debbie Human-Van Eck
Dr Debbie Human-Van Eck is a member of faculty at Stellenbosch University where she heads up the Postgraduate Diploma in Marketing and teaches integrated marketing communication, brand management and consumer psychology. She is also involved with the neuro-marketing research lab that has been established at Stellenbosch University’s Department of Business Management.
Dr Human-Van Eck’s PhD explored the interaction between business and society by means of cause-related marketing. Her academic interests include brand purpose and brand identity, neuro-marketing, non-profit marketing, creativity and design thinking. In addition to her responsibilities at Stellenbosch University, she is the co-founder and chairperson of the non-profit organisation, Living Legends, and she consults in the profit and non-profit sector. She is also the wife of sculptor Gerhard van Eck and the proud mother of little Biha.